Tulsa Mayfest Website
Project Managing Web & Social for Tulsa Mayfest 2025
Large festivals don’t fail online because of bad design — they fail because digital workstreams aren’t coordinated.
For Tulsa Mayfest 2025, I served as Project Manager for the festival’s website and social media workstreams, overseeing timelines, coordination, approvals, and delivery across multiple teams and stakeholders.
My role focused on making sure digital platforms supported the festival’s scale, complexity, and public-facing needs — without becoming bottlenecks.
The Digital Challenge
Tulsa Mayfest is a multi-day public festival with:
Thousands of attendees
Artists, musicians, vendors, sponsors, and partners
Constant updates tied to programming, registration, and logistics
High visibility and public expectation
The challenge wasn’t just creating content — it was keeping the website and social channels accurate, aligned, and responsive as plans evolved.
My Role
As Project Manager, I oversaw the digital ecosystem supporting Tulsa Mayfest 2025, acting as the connective tissue between leadership, marketing, design, and operations.
Rather than creating every asset myself, I ensured the right work happened in the right order — with clarity, accountability, and follow-through.
Scope of Work
Website Project Management
Managed the website workstream, including structure, updates, and timelines
Coordinated updates tied to:
Artist and program announcements
Vendor and participant information
Registration and e-commerce needs
Festival logistics and public information
Served as the liaison between operations, marketing, and web teams
Ensured content accuracy as plans and approvals shifted
Social Media Project Management
Project managed the social media team, aligning content with festival milestones
Coordinated timelines for announcements, campaigns, and promotions
Supported content planning around:
Artists and performers
Community partnerships
Special initiatives and festival moments
Helped maintain consistency between social messaging and website information
Cross-Team Coordination
Managed approvals across leadership and stakeholders
Reduced bottlenecks by clarifying ownership and timelines
Ensured digital teams had the information they needed to execute efficiently
Bridged operations and marketing so updates reflected real-time planning
The Approach
My approach to digital project management emphasized:
Clarity over control
Systems over scramble
Coordination over micromanagement
By treating the website and social channels as operational tools — not just marketing outputs — the digital presence stayed usable, current, and aligned with the on-the-ground festival experience.
The Outcome
Tulsa Mayfest 2025’s digital platforms functioned as reliable, public-facing resources throughout the planning and festival period.
Behind the scenes, clear project management supported:
Faster updates
Fewer last-minute scrambles
Better alignment between teams
Reduced friction during peak production moments
Digital didn’t create extra work — it supported the work already happening.
Why This Work Matters
Digital success at large events isn’t about flashy posts or clever layouts. It’s about coordination, accuracy, and timing.
This project reflects the kind of digital work I do best:
Managing complex web and social ecosystems
Supporting creative teams with structure
Keeping public-facing platforms aligned with real operations
Leading without needing to be the loudest voice in the room
Managing digital at scale requires more than content.
If you’re running a festival, nonprofit, or public-facing organization and need someone to project manage your website, social media, or digital systems so they actually support your work, let’s talk.
